I recently re-read the book “The Challenger Sale” as a recommendation from my sales manager and mentor Marina Leight. It was really good to be reminded of several key skills and tactics that high performers (Challengers) use to be successful. I will be writing a few posts on the different chapters that had an …
Book Club- The Challenger Sale: Taking Control of the Customer Conversation Read More »
I have been in sales for over 20 years and every once in a while I hear the words “prospecting is dead” or “it’s a waste of time”. Well, I agree and disagree. Why you might ask? Have you heard of the phrase “retail is not dead, only bad retail is dead”? – from my …
What is an Account Executive? An account executive is a mythological creature known for having the strength of Hercules, the courage of Athena, the cunning of Odysseus and the perseverance of Pheidippides (yes, the guy that invented marathons). Now that you know what an account executive is we can move on… In all seriousness, an …
From my experience modern SaaS sales teams usually follow the same organizational patterns with slight variations on titles and responsibilities. Following are the usual roles and responsibilities that you will find in the average modern SaaS sales team: Account executives (AEs)– Hunters and closers. Their responsibilities include: building pipe independently from other resources, working a …